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Video Marketing

What Not to Do in Social Media Videos

Because of the effectiveness of social media videos, we all spend a lot of time talking about how to incorporate videos into your social media marketing strategy, what tools and equipment to use for videos, etc. But what are some elements that you should make sure not to include in your social media videos?

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Creating Video Content Like Gary Vee

One of the things Gary Vee is most known for on social media is his video content. With close to 3-million subscribers on YouTube and 8.5-million followers on Instagram, he’s clearly doing something right. What makes Gary Vee’s videos so effective? How can you create video content like Gary Vee?

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The Power of Client Testimonial Videos

As consumers, we don’t always trust companies to be honest about their products or services. We don’t like to be “sold to” anymore in the traditional sense. This is why client testimonials (specifically, client testimonial videos) are so powerful.

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