Small Business, Big Ambition: A Two-Year Nationwide Campaign with U.S. Bank

At Studio Nine 13, we believe the most powerful stories are told through real people. When U.S. Bank invited us back for a second year of their Small Business, Big Ambition campaign, it was an easy yes. This wasn’t just another project — it was proof that the partnership, trust, and creative momentum we built in year one mattered.

This campaign has become about more than just content. It’s about honoring the backbone of American communities: small business owners.

A Two-Year Partnership Built on Trust & Storytelling

From the very beginning of this project, we set out to help U.S. Bank spotlight 15 small business owners from across the country. The goal was simple but powerful: capture real stories of resilience, ambition, and impact.

And this year, our team once again traveled across the country, filming in five cities and working inside real businesses — restaurants, shops, studios, and workspaces — capturing the heart of entrepreneurship in its most authentic form.

Every frame was built to connect emotionally and perform strategically across platforms.

Where the Campaign Was Seen

This wasn’t content destined to live quietly on a website. This was national.

The Small Business, Big Ambition campaign appeared across:

✅ High-profile billboards in major cities
✅ National news broadcasts
✅ iHeartRadio ads reaching massive audiences
✅ U.S. Bank’s digital platforms and paid media channels

One of the most exciting moments for our team was seeing the campaign featured on LA Unscripted on KTLA — you can check it out here!

Our Role: More Than Just Video Production

At Studio Nine 13, we don’t just show up with cameras. We approach every large-scale campaign as creative partners.

Across both years of this campaign, we led:

• Creative direction
• Field production
• Interview-driven storytelling
• Cinematic b-roll capture
• Post-production and delivery for broadcast, outdoor, and digital

We focus heavily on strategy-first storytelling, making sure every video works hard for the brand it represents.

This is what makes us different. We don’t just produce videos. We help brands communicate with clarity and emotion.

What Gus Fernandez from U.S. Bank Had to Say

"Working with Studio Nine 13 has been an absolute pleasure. Their professionalism, creativity, and dedication are unmatched. From the initial concept to the final product, the team demonstrated a deep understanding of storytelling and consistently delivered beyond expectations. What sets Studio Nine 13 apart is their ability to truly listen and collaborate, ensuring that every vision comes to life seamlessly. Their commitment to quality and passion for their craft are evident in every frame. If you’re looking for a production company that will elevate your project to the next level, Studio Nine 13 is the one. Highly recommended!"

Why This Project Matters to Us

Getting the opportunity to work with U.S. Bank on this project for the second year in a row was so exciting and special because this is what we aim for… we don’t want to be just another vendor  — we’re partners with our clients.

This is the kind of work we’re passionate about:
Real stories. Real people. Real impact.

If you’re a brand looking to run a regional or national video campaign that actually connects with your audience, we’d love to be part of that vision.

Ready to Build a Campaign That Lasts?

This project is a perfect example of how the right video strategy can elevate a campaign from content to cultural moment.

If you’re ready to create something meaningful — something that doesn’t just look good, but moves people — we’re ready when you are.

Let’s tell your story.