More Than a Manual: The Power of Corporate Video Production
Video for Business
In the modern corporate world, employee training and internal communication have evolved far beyond binders and endless PowerPoints. Companies today face a significant challenge: providing consistent, high-quality information to a distributed workforce while also building a strong, connected company culture.
This is where video steps in as a powerful, transformative tool. It’s no longer just a nice-to-have for marketing; it’s a critical component of a successful business. Let’s talk about how professional corporate video production can solve internal challenges and why companies, large and small, are investing in this powerful medium.
For decades, employee training has relied on repetitive in-person sessions that are not only costly and time-consuming but often fail to deliver a consistent message across multiple locations. New hires can feel overwhelmed, and existing employees may struggle to find information when they need it most.
Global brands like Coca-Cola face this exact issue. With stores across the country, they needed a way to provide uniform, high-quality training to new hires in Atlanta, Las Vegas, and right here in Orlando. Rather than relying on a costly, repetitive process, they turned to a strategic, video-driven solution.
For businesses looking to streamline their training and ensure consistency, a professional video library is a true game-changer. Here at Studio Nine 13, we’ve seen firsthand how it can transform operations and save companies millions.
With Coca-Cola, our team filmed across three cities to create an extensive series of training videos on topics like onboarding, drink preparation, and customer service. The result was a robust, consistent, and user-friendly video library that ensured every employee, regardless of location, received the same high-quality training.
We delivered a similar solution for Chick-fil-A Southchase Plaza, creating welcome and training videos for new employees. Their team can now train on their own time and at their own pace. As a company known for its exceptional standards, Chick-fil-A understands the value of this kind of content. Our training videos gave them flexible training options and modular content tailored to specific roles, helping them save time and money on repetitive in-person training sessions.
Beyond the practicalities of training, professional video also has the power to build and strengthen your company culture. It’s a tool for connection that makes employees feel like they are part of something bigger.
At Studio Nine 13, we had the incredible opportunity to capture the heart and soul of Chick-fil-A Southchase Plaza. To celebrate their 25th anniversary, we produced a heartfelt video by interviewing 25 people, from team members and former employees to loyal customers and community members. This project was a powerful example of how corporate video production can celebrate milestones and make employees feel like valued members of a family.
From CEO updates to welcome videos for new hires, professional video can create an authentic, personal connection that would be impossible with traditional communication methods.
Whether you're looking to streamline training or strengthen internal communication, partnering with the right team is essential. Here's why professional corporate video production is an investment that pays for itself…
You get a dedicated team of professionals — from cinematographers and videographers to editors and sound designers — without the need for full-time, salaried positions.
Professional videos ensure a consistent message across all teams and locations, while the quality reflects your brand’s reputation. As Isaiah from Coca-Cola shared, the final videos "exceeded my expectations, capturing the energy and enthusiasm of our team."
Our experience with global brands like Coca-Cola and Chick-fil-A gives us a unique insight into what works for large-scale corporate clients, proving our ability to deliver results.
In a city as dynamic and forward-thinking as Orlando, having a strong internal brand is just as important as having a strong external one. Studio Nine 13 is proud to be a top choice for Orlando video production, with a team that specializes in creating impactful training videos and other corporate content.
We offer a turnkey solution, handling every step of the process — from the initial concept to the final product. Our in-house team ensures that your project is handled with precision and care, allowing you to focus on your core business. We take the complexities off your plate, so you can focus on building your business.
Ready to transform your employee training, build a stronger company culture, and save time and money in the process? Contact Studio Nine 13 today to learn more about how we can help your brand with professional corporate video production in Orlando.
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